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ENTR 3140 , Gumptiouspioneering, up-and-coming Marketing Course Presentation CRN 31778 Section S10 Land 2012 Classroom: Fir 118 Time: Monday 4: 00pm , 6th: 50pm Items: Instructor Information:! Course Information! Prerequisites:! Co-requisites:! Course Objectives! Learning Activities! Requirements! Transferability! Required Text message & Components! Class Preparation/Attendance/Participation! Assignment Specifications & Professionalism! Examinations , Mid-Term & Quizzes! Usage of email! Make use of phones/tablets/Recording Devices! Evaluation! Grading! Instructor’s Routine! Online Learning Community! Category Schedule (subject to minor revisions)!

University Policies! you 1 you 1 two 3 three or more 3 three or more 3 6 7 8 9 on the lookout for 11 12 12 13 15 Instructor Information: M. Amanda Bickell Of? de telles: Surrey, Cedar 2016, Richmond, 2200, Langley, 1601 Email , amanda. [email, protected]

florida, Twitter , @AmandaBickell, Skype ip telefoni -bickella 1 . Course Description Students will be taught to address complex marketing conditions that need to be dealt with with limited resources and recognition of the? nancial, operational, and HUMAN RESOURCES consequences in the chosen approach. Students will establish their problem solver, decision-making and planning abilities through circumstance analyses and applied physical exercises.

They will also complete a marketing task for a neighborhood small business or perhaps community firm. Students will probably be required to undertake both person and group work, sketching from the full range of business courses taken thus far. 2 . Prerequisites: None of them 3. Co-requisites: None of them BE AWARE: This syllabus is by method of announcement simply and the instructor and KPU reserve the justification to make changes, additions or perhaps deletions. ENTR3140 , Pioneeringup-and-coming Marketing , Course Display 4. Study course Objectives LEARNING OBJECTIVES/OUTCOMES

Students who successfully completes the course could have reliably shown the ability to: ¢ address an actual marketing problem with solutions that address? nancial, operational, and HR effects ¢ make use of qualitative and quantitative marketing and? nancial evaluation ¢ determine relevant data, information prioritization, critical issue identi? cation with individual analysis, decision-making, alternative analysis, and advice generation ¢ develop, support and defend their position and advice ¢ control major promoting projects employing effective team-work, time- and project-management expertise solve marketing problems applying marketing skills and techniques from the perspective of smalland medium-sized businesses ¢ use current marketing technology ef? ciently and successfully ¢ produce effective and persuasive advertising presentations in both the created and dental forms ¢ employ organization networking abilities CONTENT Articles will include, but is not restricted to, the following: ¢ Pupils will: ¢ cover issues including: ¢ target market identi? cation and segmentation ¢ situational analysis ¢ market research ¢ competitive analysis ¢ macro and micro advertising environmental evaluation ¢ advertising problem solving and decision making budgeting ¢? nancial and funds? ow analysis ¢ prices strategy ¢ logistics and channel development ¢ product development ¢ promoting and advertising development ¢ selling technique and intercontinental marketing ¢ employ research tools which includes: SWOT, Porter’s analytical designs, PEST. ¢ build upon their knowledge of marketing guidelines using circumstances ¢ develop a major term-long project dealing with an outside client/operating business, concluding with an oral display and drafted report. A. Bickell ENTR3140! Page two of of sixteen ENTR3140 , Entrepreneurial Promoting , Course Presentation your five.

Learning Actions Activities may include, but are not really restricted to, this: ¢ ¢ ¢ ¢ ¢ ¢ attending lectures and note-taking participating in school discussions inspecting case research individually, and small and large group settings researching essays an incident studies doing weekly assignments completing organization networking projects There will be a combination of in-class exercises and self-directed projects each week that will be aimed at case analysis and the main project as well as other projects. The Class Schedule, sets out each category and provides the schedule for team casework.

Supplementary activities and details may also be presented as suitable and as period permits. You are going to receive training on the case to prepare pertaining to the following school. You are required to be involved in class discussions as class participation forms a major component of your composite resin mark to get the training course. You can also be encouraged to talk about personal work-related experience, extra research, and other information that might bene? t the class conversation and add to the knowledge of the class. 6. Requirements Required for this credentials: Bachelor of Business Administration Accounting

Bachelor of Business Operations Entrepreneurial Command Bachelor of Business Government Marketing Administration 7. Transferability Not Transferrable 8. Necessary Text & Materials 1 ) Strategic Advertising by John A. Mooradian, Kurt Matzler, Lawrence M. Ring (2012) Prentice Hall/Pearson ISBN-13: 978-0-13-602804-8, ISBN-10: 0-13-602804-7 2 . Notice package: ENTR3140 Entrepreneurial Marketing Key Concepts Course Manual (2012 Type, Instructor: Amanda Bickell) a few. Cases (Price is pre-paid at the bookstore in conjunction with the Notice package. Value of instances is no refundable. ) 4.

Calculator (not a cell phone or PDA calculator) must be delivered to all classes. Recommended Reference point Texts 1 . Leenders and Associates Incorporation. and Erskine Associates Inc. Learning with Cases. IVEY publishing, Richard Ivey School of Organization. ( Fourth Edition) on the lookout for. Class Preparation/Attendance/Participation Our ENTR3140 class is usually driven by case debate and so the attendance and participation in class are essential. You are required to full the given reading and any relevant assignments ahead of each school in order to take part in class discussion and contribute to your own learning rocess in addition of the course as a whole. Exploration of appropriate sensible A. Bickell ENTR3140! Web page 3 of 16 ENTR3140 , Gumptiouspioneering, up-and-coming Marketing , Course Demonstration experiences and job-related problems is encouraged and appreciated considering that the major emphasis of learning in this study course is about application towards the workplace. Class Preparation The text contains a large number of important tips that will not become covered straight in the category, but will end up being relevant in assignments and exams. Your course records, Key Concepts, also contain information that you will require to get the study course.

There is also important and current material that may be covered in the lecture and case discussions that does not come in the psychic readings. Every text is relatively out of date and limited in scope, therefore , you can expect to cover material in class that the program and guide texts cannot or will not include. You can expect to generally? nd that in case you have done the reading just before class, the material covered in the lecture will be comprehensible and more very easily retained. Should you put off reading course elements until just before the exam, your marks can re? ect your lack of planning. Participation

This course requires discussion and teamwork.

You read ‘Course Outline’ in category ‘Essay examples’ Non-attendance or lateness will effects your ability to participate and affect that mark along with your marks consist of aspects of the course. You’re going to be required to enhance class discussions through informative comments based upon case analysis and/or by asking relevant questions based upon and supported through circumstance analysis and study of assigned readings. Your engagement will be graded on the basis of the caliber of your remarks, not the quantity. Keep a duplicate of your created report or short routine notes pertaining to reference in the discussion.

Remember, participation means having a conversation that is significant, not one person subjecting all of those other class into a monologue. It is also important to respect the suggestions of others. You could disagree, nevertheless , your remarks must always be in the nature of endorsing discussion, hardly ever in a manner that could show disrespect for the ideas of another student. See the “Participation section of the Key Concepts guidebook for further information regarding targets and examination of participation. Attendance & Lateness

Attendance is not participation, even so a student who is not really present in course will receive a zero for your day’s participation mark. You will be graded on both the overall quality and relative quantity of participation during class actions. Punctuality by start of class is essential. A class will be terminated only if the instructor or school designate would not arrive a quarter-hour after course is planned to start. In the unlikely function of a school cancellation I will post an announcement throughout the Moodle News forum. A copy of this will be sent to the Kwantlen email. 0. Assignments/Reports: A) Circumstance Analysis , Individual and Team Circumstance analysis may be the primary learning focus of this system. You will be likely to understand the circumstance method and participate independently and using a team in the analysis, crafted assignments, and presentation of cases. You may have received comprehensive instructions for the way to proceed with case evaluation in your Key Concepts guide. A. Bickell ENTR3140! Web page 4 of 16 ENTR3140 , Gumptiouspioneering, up-and-coming Marketing , Course Display Individual You’ll be required to compose two case analyses because outlined in the course chedule. These kinds of cases will probably be handed out since the semester progresses. You’ll be expected to prepare one practice case at the outset of the study course prior to the analysis of the assigned cases. For the case what your location is not submitting a created report you may be asked to transmit your brief cycle worksheet/notes in order to be recognized for engagement marks. Clubs You will type small clubs to analyze, article, challenge and orally present speci? cally assigned situations. The team assignments will assist you to understand the strategy procedure in a marketing department.

The team members will be expected to set up and work together professionally full assignments. The schedule to your group activities is discussed on the program schedule. You can expect to submit a written staff case report on the weeks that you present and challenge. Details pertaining to case research and display expectations happen to be outlined inside the Key Concepts Guide. You are encouraged to work together with your associates on every circumstance. However , person case information must be entirely your very own work. Typical substance will be considered plagiarism. If you have any doubts as to the expectations in this regard, make sure you ask for clari? ation before submitting work. B) Team Project , Marketing Plan Your group for circumstance analysis and presentation can also be responsible for advancement, write up and presentation of any marketing strategy. Details of this kind of assignment are in the Important Concepts guidebook. There is a expert evaluation aspect in the teamwork. Teams need to make sure that all person team members bring about evenly to any teamwork. Whilst it is comprehended that there might be a modest difference inside the performance of group members, it is not satisfactory for a team member to get a “free ride.

Under-performing team members can anticipate to receive lower than the assigned mark on team parts. Any individual(s) not performing their given responsibilities or perhaps contributing to they effort because determined by agreement/consensus of all team members will be given a reduced draw. In such cases, they could reduce up to 100% of the total course value allocated to the project. Will probably be the responsibility of each and every team to set out in writing the guidelines due to the organization, overall performance and function. Begin to see the Key Concepts Guide “Team section pertaining to important information and instructions.

The rules will require that any issues with team member(s) be noted in writing, out dated and agreed upon by all the team members as to what discussion took place and the quality that was agreed upon. C) Networking Assignment You are required to complete a networking project, which will suggest making contacts in the business sector. This project is protected in the Crucial Concepts paperwork and will be talked about in class. A. Bickell ENTR3140! Page a few of 18 ENTR3140 , Entrepreneurial Advertising , Training course Presentation D) Oral Presentations

During this course you will make two case presentations as part of your team job, one is a presentation of the case analysis and? ndings and the different is a challenge in the presentation of another group. As the “Presenting or perhaps “Challenge group you will also submit a team prepared crafted report of your case. Such as the preceding assignments, you can? nd the details with this assignment inside the Key Principles notes. 10. Assignment Specifications & Professionalism and reliability Assignments will probably be evaluated as if you are in a work situation and have been given the responsibility by senior supervision. This applies to both circumstance analysis as well as the major project.

Generally, projects will be rated on the pursuing criteria: ¢ Quality of analysis ¢ Putting on marketing and business terminology/theory ¢ Adherence to the requirements ENTR 3140 is known as a third year course, consequently , a highly proficient standard of presentation, sentence structure, spelling, and syntax can be expected in all of the work. If a submission can be inadequate regarding this, you will have the mark for that assignment reduced by approximately 30%. In case an job is extremely inadequately written, or perhaps inadequately modified, the instructor may possibly simply deny the assignment, and no signifies will be honored.

Note: Many students believe a simple restatement of circumstance facts makes up an analysis. If this is the substantial foundation a report, you are going to generally get a mark of zero. Start to see the “Learning with Case Studies section of your Key Concepts guide pertaining to instructions on case analysis. Assignments that exhibit a really low quality of analysis, regardless of how well they may be formulated in British, will also obtain a zero grade. All projects, projects and presentations will be due for the dates mentioned in the Category Schedule and must be submitted digitally according to the directions provided by the instructor.

Provided the digital nature of submissions, deadlines are? rm. Assignments received after the deadline will not be deemed for grading. Exceptions to expectations can conform to those of the School of Business. ¢ Death inside the family maintained a copy from the death certi? cate ¢ Medical explanation supported by an official letter coming from doctor (ofcourse not simply a take note on a pharmaceutical pad) Report Standards Most assignments must be submitted as being a single pdf? le through the appropriate link in Moodle. Assignments submitted in any various other format will NOT be accepted intended for grading.

Make sure you review the assignment recommendations very carefully before beginning working and before you submit your job. Expectations will be detailed in the Key Ideas guide. A message and other identifying information ought to appear on the title page but not anywhere in the body of the assignment. Assignments which experts claim not comply with these instructions will quickly lose 10% of the likely grade. The cover webpage should be sorted as illustrated below: A. Bickell ENTR3140! Page 6th of 16 ENTR3140 , Entrepreneurial Marketing , Training course Presentation Cover Page Various other Pages Team Number!! Webpage #

Job Title This kind of submission complies with the conditions of my signed Academic Credibility Statement upon? le together with the instructor. Name(s) (Team Users or Individuals) Course Quantity & Section Due Date Given Team Quantity Late Tasks All projects, projects and presentations will be due around the dates indicated in the Course Schedule. Most reports should be submitted with the links in Moodle prior to the beginning of sophistication on the speci? ed deadline. ASSIGNMENTS FOR THE SPECIFIC TIME WILL NOT BE APPROVED AFTER THE SCHOOL HAS BEGUN. The instructor may make conditions in cases of urgent.

Please note that having your tasks completed punctually will require you to arrange your time and energy, use of laptop facilities, and so forth to finish your work and compensate for possible mishaps. Laptop problems, harddrive crashes, household pets eating research, etc . are typical unfortunate, however , late is usually late. In case you have entrusted the group tasks to be published by a group member, and he/she does not submit that, or submits late, it is late increase in subject to past due penalties. In real life, bids close on multi-million dollar contracts each day.

Even one particular second following your stipulated period is late”and the bid will not be accepted. Most excuses happen to be equal”and unimportant. Successful business owners are organized and do not miss deadlines. You are expected to keep back-up replications of all specific and crew work. Managing your team records is an important responsibility. Objectives are defined in the Important Concepts guidebook. The instructor may well request to view back-up copies and staff records without notice and will give a minimum of you day’s notice. 12. Examinations , Mid-Term & Quizzes Quizzes can happen at any time through the course thus be prepared.

It will have no improve notice. In the workplace, you must anticipate to answer questions and solve A. Bickell ENTR3140! Page 7 of 18 ENTR3140 , Entrepreneurial Marketing , Program Presentation problems which require a base amount of knowledge and analytical expertise at any time and on command. It truly is your ability to use the critical thinking skills, certainly not your ability to memorize speci? c answers or the cramming capacity that will assist you in becoming a achievement. You may only use A REGULAR OR PERHAPS BUSINESS calculator on an exam/quiz. NO CELLULAR PHONE, PDA, OR OTHER WIFI HANDHELD CALCULATOR CAPABLE UNIT PERMITTED.

A dictionary could possibly be permissible, with regards to the format of the exam. A signi? cant portion of your? nal grade will be based for the mid-term exam. It is critical that you just arrive towards the exam punctually. Latecomers affect those currently writing the assessment, and interfere with the invigilator’s responsibilities. Therefore , when the exam has begun, latecomers will be expected to? nish the exam in the original period scheduled. You are not granted added exam composing time mainly because you arrived late. You will find no makeup quizzes or exams with this course. Should you miss an exam or maybe a quiz, you miss the marks assigned.

Your grade will be computed as if that one entry is a zero. The sole exceptions for the above relating to absences/lateness happen to be veri? capable validated medical excuses. In the event you will be missing a graded evaluation because of medical causes, you are required to develop a letter from a physician. The letter must clearly claim that in the specialist opinion with the physician you were unable to do reasonably within the dates that you just were unable to meet course requirements. The University reserves the right to contact the physician’s of? ce, not to discuss con? dential speci? s, but to verify the fact that note can be legitimate. Accommodation may require students to write an exam in the Testing Middle and the invigilation fee (currently $30) is the student’s responsibility. If you should include a personal or psychological shock, which is of such degree that you would be forced to miss an evaluation, a created letter of explanation from the psychiatrist, psychiatrist, or counselor must go along with such an reason. A notice from the participating in physician or clergyman must validate deficiency due to a death in the family. Inside the absence of these kinds of written veri? cation you are not excused.

Almost all medical standard excuses must be individually presented for the instructor once you are able to come back to class for the make up to become scheduled. 13. Use of email The email talk about for your teacher is amanda. [email, protected] ca. You may contact the trainer by email to make clear unique information on your tasks and assignments, or communicate personal situations that are impacting your performance in the course. This method of communication is definitely not to be used to obtain details that is previously in the course describe, course presentation, Key Principles guide, posted on the program website or has been talked about in class.

To clarify assignments, ask questions regarding the readings or details of projects, please utilize “ENTR3140 Would like to Know online community in Moodle. A certain professional courtesy is necessary when using email or publishing to category forums. Be aware of the language and tone in the message you are sending. This good manners is to connect with the instructor and your fellow course members. Included in this courtesy is proper make use of your subject matter line. Use the following file format in your Email subject planning: “ENTR 3140 ” S10 then place short subject information afterwards. Be sure to sign your email with your phone owner’s name. A. Bickell ENTR3140!

Web page 8 of 16 ENTR3140 , Entrepreneurial Marketing , Course Business presentation All learners must have an email address. (If you prefer to work with your own email address rather than the Kwantlen current email address assigned to you, please forwards your Kwantlen email to your primary current email address to ensure you get any and all emails the instructor might send out to the entire course. ) From time to time, the instructor might contact your class through email when this can be necessary prior to a class in order to make changes to an task or help to make announcements. It is your responsibility to check your Kwantlen email frequently to get such communication.

Assignments is probably not handed in by email. All tasks, cases, information etc . which will be submitted in electronic format will be completed via the links provided in this time website. 13. Use of phones/tablets/Recording Devices Telephones, laptops, tablets, etc ., are extremely convenient interaction devices. You are encouraged to bring them to course as they can be useful during several in-class actions. Unfortunately quite a few people who choose to use such technology do not show adequate esteem for others or sensitivity for the appropriateness of usage in public settings.

It is anticipated that you will control your gadgets to ensure that they don’t disrupt or perhaps interrupt school activities. If you inadvertently leave your unit on and it will ring, perform a tune, buzz or vibrate, make sure you turn it off immediately. (If you solution the phone or perhaps it goes off a second amount of time in class you may have elected to forfeit all marks for the day. ) You will not need your phone during any kind of testing. Using a cell phone or similar device turned on during an test or test will be considered cheating and will result in an immediate grade of zero. Utilization of recording devices of all kinds are not authorized in class.

This INCLUDES digital CELLPHONE / VIDEO CAMERAS recording classes or installing classes to such internet sites as “YouTube, etc . Doing so may subject matter the student to legal action by the instructor or KPU or both equally. This regulation may be waived for unique needs students when ideal and preceding arrangements have already been made through Kwantlen’s counseling department. 12-15. Evaluation This system has two academic components which make credit, you are individual and the other can be group operate. In order to receive a passing grade in this study course, all learners must get a passing grade for the combination of the individual elements.

A level for a group project are not able to compensate for failing to pass the consumer components. Quite simply, the group work only will be counted for your? nal grade should you receive typically 50% pertaining to the individual elements. The? nal grade for young students meeting the above standard for passing will probably be all person work plus the group work. For students who also do not fulfill the standard to get passing, all their? nal level will be the typical of the individual parts. No group work will probably be counted. Pertaining to clari? cation, the standard is a minimum of 60%, grades will never be rounded off to meet the conventional.

A level of fifty nine. 9 can be not moving. The above regular applies to most students signed up for this course, irrespective of major area of academic concentration. Details with regards to grading follow: A. Bickell ENTR3140! Webpage 9 of 16 ENTR3140 , Entrepreneurial Marketing , Course Display Item Markings Comments PERSON Individual Function Participation 40 Graded based on quality of contribution and meaningful demo of course concepts, critical research and informative comment. Begin to see the participation section of this document and the Essential Concepts manual for further fine detail. Case analysis reports (2) 5 First Individual Record (10) Second Individual Statement (15) Quizzes (4) 20 5 markings each Mid-Term Exam twenty-five Based upon designated readings Networking Assignment 15 See study course manual Crucial Concepts pertaining to details Person Total a hundred and twenty Students need to earn 60/120 to be qualified to receive team markings. TEAM Group Case Tasks: ¢ Survey & Display ¢ Survey & Concern Team Main Project 12-15 15 60 Team Total 80 Total A. Bickell ENTR3140! Observe course manual Key Ideas for information on both case analysis and major crew project 200 Page 12 of of sixteen ENTR3140 , Entrepreneurial Promoting , Program Presentation of sixteen. Grading

Almost all letter degrees assigned to projects and activities through this course match the of? cial Kwantlen Polytechnic University or college Percent Conversion Scale, (see below). The Kwantlen Polytechnic University Percent Conversion Scale Grade % Scale De? nition A+ 90-100 Extraordinary achievement A 85-89 Outstanding achievement A- 80-84 Superb achievement B+ 76-79 Incredibly good achievements B 72-75 Good achievements B- 68-71 Good accomplishment C+ 64-67 Satisfactory achievements C 60-63 Satisfactory achievements C- 56-59 Marginal accomplishment D 50-55 Minimal achievement F 0-49 Unsatisfactory achievements Work that meets expectations earns a C.

Efficiency beyond basic expectations can be recognized with grades that re? ect this very good, excellent, exceptional or exceptional achievement. It is rather important, therefore , that you cautiously review most course materials, and pay thorough attention to all in class instruction to ensure that you completely appreciate what is expected. Employ class time, of? votre hours, plus the electronic means of communication available to you to clarify any questions you may have. Degrees will be published regularly inside the grade publication in Moodle. Even more valuable than the marks, is the reviews that will accompany each item.

You are expected to review these details frequently to monitor the progress in the course. It is also predicted that you will illustrate acknowledgement of feedback by utilizing these ideas, insights and queries to boost upon following submissions. Should you have any questions or concerns about marks or responses, please discover me during of? ce hours the moment is possible after the grade submitting. You can also email to make an appointment. Include in your email a short outline in the issues you’d like to review to ensure that I may set aside an appropriate length of time to meet along.

The end with the semester is an unacceptable time to assessment grades because you have no chance to apply the coaching and feedback that accompanies the assessment. Provided the very important nature of the conversations, it can be inappropriate to discuss grades by means of email. Benefit from my of? ce hours and discuss with me. A. Bickell ENTR3140! Page 10 of 16 ENTR3140 , Entrepreneurial Advertising , Course Presentation Every now and then a scholar’s? nal determined grade is just shy from the next notification grade. For instance , 79. six, a B+, which is 0. 4 away from 80, an A-.

Just like is layed out above regarding the expectations for passing, this kind of grade will not be rounded up. Please be advised that it can be not suitable, under any circumstances, to request that your level be “bumped” up arbitrarily. This course demonstration sets the expectations to get grading inside the class. These kinds of will be placed on all pupils in the course, in the same manner, throughout the term. To expect that just because you are “just shy” of the grade letter goal i should, or maybe could, basically “give” grades to you that you have got not received is simply incorrect.

It is not just incredibly unfair to the learners in the category who have honoured the targets of the training course and performed accordingly, nevertheless is also a direct violation of the equitable rules upon which our University stands. Do not make this sort of requests or propositions. 17. Instructor’s Timetable I motivate all students to meet beside me throughout the training course to discuss program topics and get extra guidance on tasks. From an instructor’s perspective this one on one discussion is quite rewarding and i also encourage everyone to take advantage of my open of? ce plan. Please observe me within my of? electronic hours or perhaps email me and make an appointment another other period. You can also immediate course questions to our “ENTR3140 Wants to Know forum on Moodle. If it is more convenient, or if your matter is of an individual nature, you are pleasant e-mail me ” Let me respond to the e-mails quickly. This usually means, given my teaching routine a response within 1 or 2 times, not including saturdays and sundays. Of? votre Hours: Grounds Day Time Surrey, Cedar 2016 Mondays Wednesdays 3: 00-4: 00 evening 7: 00-8: 00 evening Langley, 1601 Wednesdays Thursdays 1: 00-2: 00 evening noon-1: 00pm 18. On the net Learning Community

Our category website can be hosted on Moodle and can be accessed through https:// courses. kwantlen. los angeles. Here you are going to? nd links to significant resources, illustrations from category, assignment recommendations, activities, equipment to help group function etc . You will probably use this site to submit tasks, monitor degrees and acquire feedback. The basic utility of Moodle will probably be demonstrated in class. If you are not really acquainted with Moodle please do not wait to ask for assistance. Moodle is definitely directly connected to your “myKwantlen email. All course messages created upon Moodle will probably be sent the Kwantlen email.

It is predicted that you will take care of your Kwantlen email/Moodle gain access to professionally and you should expect to access these sites every single 24-48 several hours. A. Bickell ENTR3140! Page 12 of 16 ENTR3140 , Entrepreneurial Marketing , Course Display 19. School Schedule (subject to minimal revisions) Week Date one particular Sep 10, 2012 ¢ ¢ ¢ ¢ ¢ 2 Sep 17, 2012 ¢ Marketing Overview 2 ¢ Practice Case credited ¢ Overview of Case Research and Quantitative reasoning ¢ Prepare Circumstance 1 (all) ¢ Research text and key ideas ¢ Practice? nancial quizzes 3 Sep 24, 2012 ¢ Circumstance 1 ¢ Team Reviews: ¢ Group 1 gives ¢ Group 4 challenges, Individual create ups: ¢ Groups several, 6 ¢ Prepare Case 2 (all) ¢ Review text in preparation to get midterm ¢ Prepare resume 4 April 1, 2012 ¢ Job application due ¢ Case two ¢ Team Reports: ¢ Group 2 presents ¢ Group five challenges, Individual write ups ¢ ¢ Groups 4, 7 ¢ Review textual content in preparation for midterm 5 Oct 8, 2012 THANKSGIVING not any class recently ¢ Review text in preparation intended for midterm six Oct 15, 2012 Midterm Exam ¢ Prepare Case 3 (all) 7 Oct 22, 2012 A. Bickell ENTR3140! In Class Introduction Case methodology Problem solver Team Development Marketing Guide I ¢ Case 3 ¢ Team Reports ¢ Group several presents Group 6 issues, ¢ Person write ups ¢ Groups 1, five Team Appointment #1 must be ¢ full before the beginning of this course Preparation pertaining to Next Category ¢ ¢ ¢ ¢ ¢ Assessment Key Concepts Guide Put together Practice Circumstance Continue to study text Complete practice quizzes Complete team formation meeting. See Key Concept Information for requirements ¢ Prepare Case 4(all) Page 13 of 18 ENTR3140 , Entrepreneurial Advertising , Program Presentation Week Date In Class Preparation intended for Next School 8 March 29, 2012 ¢ Circumstance 4 ¢ Team Reviews ¢ Group 4 shows ¢ Group 7 challenges, ¢ Person write ups ¢ Groups 3, 2 ¢ Make Case 5(all) Nov your five, 2012 ¢ Case your five ¢ Staff Reports ¢ Group a few presents ¢ Group two challenges, ¢ Individual compose ups ¢ Groups six, 6 Crew Meeting #2 must be ¢ complete ahead of the beginning with this class ¢ Networking project ¢ Put together Case 6 (all) ¢ Work on team project 10 Nov doze, 2012 REMEMBRANCE Day not any class this week ¢ Networking assignment ¢ Prepare Circumstance 6 (all) ¢ Work with team job 11 Nov 19, 2012 ¢ Case 6 ¢ Team Studies: ¢ Group 6 presents ¢ Group 3 difficulties, Individual compose ups ¢ ¢ Teams 1, five ¢ Network assignment due ¢ Make Case six (all) ¢ Groups several, 5, six Complete? nal draft of project to get arking and feedback just before presentation to client. 12 Nov dua puluh enam, 2012 ¢ Case 7 ¢ Staff Reports: ¢ Group six presents ¢ Group 1 challenges, ¢ Individual write ups ¢ Groups a couple of, 4 Final drafts of client task ¢ because of Groups 3, 5, six ¢ Groupings 1, a couple of, 4, several Complete? nal draft of project intended for marking and feedback ahead of presentation to client. ¢ Groups three or more, 5, six Prepare consumer presentation and? nal backup 13 Dec 3, 2012 ¢ Business presentation Class #1 ¢ Organizations 3, your five, 6 ¢ Final breezes of customer project thanks Groups 1, 2, some, 7 ¢ Groups one particular, 2, 5, 7 Prepare client display and? nal copy 16 Dec 10, 2012 ¢ Presentation Course #2 Organizations 1, two, 4, several No Last Exam A. Bickell ENTR3140! Page 13 of 16 ENTR3140 , Entrepreneurial Marketing , Course Presentation 20. University Procedures Students will be strongly recommended to read the current Kwantlen Polytechnic University Appointments as well as this semester’s Registration Guide & Timetable intended for important information regarding student rights and responsibilities. Pay particular attention to the sections in counseling services, the educational calendar, the grading system, graduation requirements, plagiarism and cheating, the President’s honour roll, and withdrawals and refunds.

Take note: Of? cial Withdrawal Inability to pull away by the of? cial day will result in a grade of “F. It is in your best interest to make certain that you have withdrawn from any school you are not attending to ensure that you will not receive an “F with your transcript. Kwantlen Polytechnic School Cheating/Plagiarism Coverage Plagiarism and cheating happen to be serious educational offenses, that might result in failure of an task, failure of the course and possible suspension from Kwantlen. Some of the information on the Kwantlen policy will be outlined listed below.

For finish details, please refer to Kwantlen’s Plagiarism and Cheating policy in the Kwantlen Polytechnic University Calendar. a) Introduction we. Cheating is usually de? ned as any unethical or deceptive conduct or attempted carry out by which people or groups of individuals work with or attempt to use illegal aids, assistance, materials and methods to signify their academic work(s), as other than they may be. NOTE: Possessing a cell phone, PERSONAL DIGITAL ASSISTANT or similar device turned on during a great exam or quiz will probably be considered cheating and will cause an immediate grade of zero. i. Plagiarism is a great act in which an individual submits the work of another person as their own. b) Policy we. Kwantlen, in accordance with all educational institutions, will not agree to cheating or plagiarism. ii. Kwantlen Polytechnic University will certainly enforce this condemnation of any tested case of cheating or plagiarism in a course or any type of program in the next manner: my spouse and i. in the event of a? rst criminal offense, a class of absolutely no will be granted for the assignment or test, 2. in the event of an additional offense, a failing class will be designated in the course, iii. n the big event of a third offense, the student(s) will be expelled through the College, iv. in the event, a? rst or perhaps second crime is serious enough to merit more robust disciplinary action, the College may assign the level of disciplinary action than outlined over. iii. This policy will probably be included in most Course Sales pitches. c) Step-by-step Guidelines i. When an Invigilator determines that the student is usually cheating or perhaps attempting to cheat, or plagiarizing, the Invigilator will quickly gather most possible data, assign a grade of 0, and report the incident for the Divisional Movie director under in whose jurisdiction the course declines.

An Invigilator is a faculty member or perhaps Director’s specify. A. Bickell ENTR3140! Webpage 15 of 16 ENTR3140 , Entrepreneurial Marketing , Course Presentation ii. If the Dean is usually informed by Invigilator or Dean’s designate that the scholar has scammed or attempted to cheat, or plagiarized, the Director can contact the Registrar and assign additional disciplinary action which may be essential in accordance with fees schedule descried in the previous section. 3.

Each wrongdoing resulting in disciplinary action will probably be reported to the Registrar that will maintain track of it in the student’s? votre. iv. Notwithstanding any of the foregoing, the student may possibly at any time want to consult with a school Counselor and Student Advocate. v. Trainees may charm any decision or penalty imposed by simply appealing to the College Appeal Panel. The decision with the Committee will be? nal and binding. A. Bickell ENTR3140! Page of sixteen of of sixteen

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