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Simultaneously management consultancy refers to the two industry of, and the practice of, assisting organizations boost their performance, primarily through the evaluation of existing business problems and development of ideas for improvement. Organizations seek the services of the services of managing consultants for several reasons, which includes gaining external (and most probably objective) guidance, access to the consultants’ specific expertise, or simply just as extra temporary support during a one-time project, where the hiring of more everlasting employees is not required.

Internship opportunity in a market research and management consultancy house may very well be a great opportunity for a student to understand some most crucial and powerful skills. Bangladesh is fairly new in Market Research and Management Consultancy sector. We can find few big players and many small players here. But the industry can be expanding daily. The total earnings is also raising every year. Mainly four businesses can be considered the topmost players in this market. One of them SRG Bangladesh Limited is the company where the creator completed his internship.

The Survey Study Group of Bangladesh [SRGB] was initiated in October 1987 as a Managing and Professional Consulting property. Since the early 90s, SRGB ventured in to providing Qualitative and Quantitative Research Providers. Since then SRGB has successfully conducted numerous studies starting from broad structured sectoral studies to tiny level circumstance studies for domestic and international clientele. SRGB maintains a countrywide -panel of more than 800 male and female Field Researchers, who happen to be recruited nearby resulting in considerable cost performance.

Moreover, local investigators guarantee operational efficiency and reliability in collecting relevant details. In terms of organizational philosophy, to remain updated while using rapid modifications in our global study research scenario and to gain benefit hard-earned connection with developed financial systems, SRGB continues to be in regular touch with a number of abroad firms involved in research and consulting. Almost all of the assignments taken care of in SRGB were long lasting projects that had long been started. Several were at first phase and a few were in their final phases.

Some of them are also a type of constant research with several ocean. The talked about research study that was used to prepare this statement is Understanding and Approval of UK Qualifications in Bangladesh. It had been an ongoing job. It therefore built sense to carry on doing the particular rest of the crew was performing (taking interviews of different types and producing those down). It needed all three interns from IBA to take selection interviews of different persons. At the beginning tough work of currently taking face to face selection interviews was given.

Some sessions to a private university (BRAC University with this author) and a international (Novartis Bangladesh Limited) helped the job carried out. Then the qualitative part commenced. A several day tour to Chittagong was made to consider the KII of a range of Deans and department minds. The head to was powerful with great opportunities to find out interview and communication expertise. Then again a 5 working day tour to Rajshahi, the land of warmth and manga. It was the very good tour with acquiring of huge experiences.

Finally different top management personnels from distinct organizations and universities just like University of Dhaka, Intercontinental Islamic University Chittagong Dhaka Campus, Rectangular, Grameenphone, Dhaka Bank, BMET, UGC etc . were evaluated. 1 . 0 INTRODUCTION Researching the market and consultancy is a classic art which is becoming more crucial in Bangladesh day by day. The activities of researching the market include determining marketing opportunities and concerns, generating and evaluating marketing ideas, monitoring performance, and understanding the advertising process.

Concurrently management consultancy refers to the industry of, and the practice of, supporting organizations improve their performance, mostly through the evaluation of business problems and development of strategies for improvement. Organizations hire the services of administration consultants for several reasons, which include gaining external (and most probably objective) tips, access to the consultants’ specialized expertise, or simply as extra temporary support during a one-time project, where the hiring of more long term employees is usually not required.

Internship opportunity within a market research and management consultancy house may very well be a great chance for a student to master some most significant and successful skills. 1 ) 1 Origins of the Report As a required part of Internship program, this particular report has been prepared by the writer on the recommended topic “Critical Assessment of the Research Methodology used in SRG Bangladesh Limited. The goal was to offer an opportunity to the students to gain a few real world encounter by employed in a practical environment. The internship supervisor was Mr.

M Saidul Haq, Managing Representative, SRG Bangladesh Limited as well as the faculty advisor was Doctor M Z Mamun, Professor , Representative of Start of Organization Administration. 1 ) 2 Objective The Primary Goal of this survey is: ¢ To gauge the gap among theory and practice pertaining to the selection of the methodology. Extra objectives happen to be: ¢ To examine the method used in the project beneath study in SRGB. ¢ To observe the implementation of the strategies. ¢ To measure the distance between variety and implementation of the methods. ¢ Seek out the justifications behind the gaps.. several Methodology Your research will be consisting of literature assessment for hypotheses and qualitative research primarily. An extensive analyze of the exploration methodology materials will be the bottom. Then the useful experiences and observations through the project worked for during internship will probably be compared with the literature. Finally qualitative in-depth interviews and key police informant interviews will certainly lead us to our answers. 1 . some Scope SRGB selects and follows different types of methodology for different projects. It changes together with the change of projects.

Here only the research project in which the author worked- ‘Awareness and Acceptance of UK Certification in Bangladesh’ will come under consideration. The author will endeavour to reveal the theoretical requirements to selection of methodology in this particular study project and the practical happenings in this project only. The other two studies which were taking place by SRGB during internship are not considered though the author performed for those in some few situations. 1 . five Limitations Several limiting factors were confronted while doing the research and preparing the report.

These could be summarized as follows: ¢ No supplementary information was found, including, any statement or exploration papers on this particular concern. ¢ For locating out causes of gap between theory and practice, enough number of tasks could not be used due to shortage of time and opportunity. ¢ Simply internal professionals were interviewed. 2 . 0 Industry Review Before starting description of the main parts of the internship statement, some mild on the industry of the performed for firm should be resolved. A short tale about the industry will assist the reader understand the situation with an increase of depth.. 1 . Research and Consultancy Sector around the World The management consultancy industry shows a very fragmented picture with various segments and player groups. This initial part of the market analysis starts with an examination of the marketplace segments and player organizations. Afterwards it will eventually elaborate on the competitive situation. The second part of this evaluation ” Future Prospects , discusses driving a car forces and possible futures and options for the industry. Because of availability of data here primary is around the German market, for which it provides figures and statistics.

Most statements regarding trends, competition, drivers and possible foreseeable future developments, nevertheless , can easily be used in management consultancies in all major markets. installment payments on your 1 . 1Market segments In Germany you will find 14700 management consultancies and sole experts. They employ 68000 consultants. The market to get management consultancy in Australia has shown rapid growth over the last years. Total revenues rose from 16. 5 bn DM in 1997 to 18. 8 bn in 1998, 21. a few bn it happened in 1999, and twenty-three. 8 bn DM in 2000. Although the annual growth rate declined from 18. 6 % in 1998 to 11. % in 2150, it is still significantly above the growth price of the The german language GDP, getting below several %. Nevertheless , growth is not similarly spread through the market segments. Today supervision consultancy is much more than the traditional strategy consulting. The Bundesverband Deutscher Consultant e. Versus. (BDU, Connection of German Management Consultants) distinguishes between consulting to get strategy, enterprise, IT and human resources. Examination of these portions reveals their various contributions to overall income and development: Figure one particular: Revenues of Research and Consultancy Organizations by Services pic] Figure two: Growth Price of Study and Consultancy Firms simply by Services [pic] These statistics indicate that IT- and organisational consulting fuelled growth in 1999. This was driven by current innovations in the IT-sector. The BDU names year 2000 alternatives, Euro-implementations, SAP implementations and e-business actions. These changes in the customers’ environment change their very own industries approximately and hence generate enormous requirements for consulting. Without the effect of Y2K and Euro-implementation, the growth than it consulting slowed up in 2k.

However , this sector continues to be the most important discipline of consulting with 43. 4% of total consulting income in 2150. The BDU predicts, that the proportion of consulting assignments that include in least partially some ecommerce consulting, is going to grow by 38% in 2000 to about 50 percent in 2001. All in all the entire industry reveals a active growth. Besides the influence from it this is powered by globalisation, technological alter and the deregulation of marketplaces. 2 . 1 ) 2Player teams In recent years the industry provides seen the entry of countless nontraditional consultants into the marketplace.

Barriers to entry happen to be considerably low with little investments into fixed possessions needed. Moreover ” on the contrary to the auditing business ” there are simply no legal restrictions limiting the entry to the profession. Many former personnel of large agency firms or senior managers from other businesses start up because sole practitioners or little consulting businesses. On the other hand, corporations from beyond the consulting sector enter the forex market. These are largely IT-companies while IBM or perhaps Cap Gemini, but also designers, technologists, marketing agencies, employment firms and others.

Determine 3: Categories of Research and Consultancy Players by Size and Beginning [pic] Rassam (1998) differentiates as follows: In Germany there are 14700 consulting businesses using 68500 consultants. The BDU distinguishes small , medium and large consultancies. Unsurprisingly, the large consultancies, being littlest in figures make nearly a third with the total industrial sectors revenues: Figure 4. Percentage of Market Share Depending on Scale Businesses [pic] This is an ongoing trend. By simply 2000 the market share of enormous consultancies has risen to 47%, share of medium sized firms fell to 36% and share of tiny firms dropped to 17%.

This is because large firms display by far the highest growth costs with an average of 18% in 2000. Channel and tiny firms grew by typically 9% and 2 . 5% only. With this small number of large prominent players the industry can be characterised as a great oligopoly. Competition is especially good within the marketplace segments and within the participant groups. Due to the limited development rates in some segments and the entry of recent players there is also a rising competition across the portions and gamer groups. Smaller specialised consultants start to serve customers of all sizes.

The large consultants discover small and start up enterprises because customers, finding them while future consumers for further talking to and auditing activities. In respect to this competition consultancies are suffering from different tactics. The large consultancies establish themselves as generalist. They offer their very own clients a one-stop-shop service for all the talking to needs they could have. Therefore their concentrate is about long-lasting client relationships and cross-selling possibilities. Many smaller and medium sized consultancies have got specialised in most areas of knowledge like IT, HOURS or business recovery.

Some operate just in their home area. An essential area of competition in consulting business may be the supply-side. Consultancies compete heavily to attract highly qualified people. Demand for these people is usually rising as a result of growth dreams of the huge consulting companies. The German born member organization of PricewaterhouseCoopers created a lot more than 1000 further jobs during its initially year following the merger but still continues to grow by high rates. On the other hand, many graduates via universities and business educational institutions choose to join start-ups inside the “new economy” in 2000.. 2 Study and Agency Industry in Bangladesh Bangladesh is comparatively new in Market Research and Management Consultancy sector. We are able to find very few big players and many small players here. Nevertheless the industry is usually expanding everyday. The total earnings is also elevating every year. Generally four businesses can be considered the topmost players in this market. One of them SRG Bangladesh Limited is the firm where the writer completed his internship, description of that firm is approaching latter. Here we find brief description of other three firms. 2 . 2 . ORG-Quest Research Limited (OrQuest) ORG-QUEST RESEARCH LTD. (OrQuest) is known as a joint venture business with ORG India (pvt) Ltd. It has been founded in 2003, although serving via 1994. Volume of employees is 40 and interviewers can be 300. We are a research , consulting company with strong survey analysis and conditional skills that bring to bear a blend of insights and Pan-Asian experience of a highly competent staff of professionals. We have been providing analysis services to the valued consumers including MNCs, UN companies, development companions (World Bank, ADB, IFC-SEDF, Swisscontact, etc ., local conglomerates, international study agencies, etc . in the country seeing that 1994, using both quantitative and qualitative techniques. Our qualitative wing owns a viewing center with one of many ways mirror in Dhaka. Which has a dedicated crew of research workers, having client and agency side experience and multiple country exposures, we offer substantial standard marketplace, social and opinion research services in the areas stated under the fields of procedure later. installment payments on your 2 . a couple of Sirius Marketing and Social Exploration Ltd.

Sirius is a total service analysis organization and offers the entire range of client and multimedia research, sociable research, syndicated Media and Panel exploration services and business-to-business research conforming to international requirements. It has been founded in 95 and it includes 60 staff and 350 interviewers currently. The company is an associate of IMRB Worldwide and features full entry to IMRB’s competence. Today, Sirius is one of the leading research companies and the clientele includes multinationals based in Bangladesh, bilateral companies and foreign companies.

The corporation has done large scale national level studies (all Bangladesh) and offers field offices in the six Divisional headquarters of Bangladesh. The company started syndicated multimedia research in the country that includes TELEVISION audience dimension, National Mass media Study (covering all media), TV Ad tracking, and has in place a national level household consumer panel since 2005. 2 . installment payments on your 3 The Nielsen Business The Nielsen Company, providing services in over 75 countries, is definitely the world’s leading provider of market research, info, and evaluation.

By providing unrivalled combos of information, advanced deductive tools and integrated promoting solutions, Nielsen provides complete views of shoppers and their market segments. Nielsen Consumer Research will help clients talk about the issues of brand health, client loyalty and behavior, promoting mix supervision and client motivations. By integrating proprietary research applications with in-market understanding from your retail and consumer -panel services we all don’t execute consumer exploration in a vacuum pressure, and are exclusively positioned to deliver business solutions in their market context.

BASICS, a service of The Nielsen Business and a global leader in STM’s, uses industry-leading foretelling of models, rich databases, and proprietary deductive techniques to talk to on a range of business issues, including development strategy, principle and advertising plan search engine optimization, and effort commercialization. BASICS is well known for experience in the CPG sector, yet tools have been adapted to sectors such as pharmaceuticals, alcoholic beverages, quick-serve restaurants, and more. several. 0 Firm Overview The company selected intended for internship was Survey Study Group of Bangladesh (SRGB).

It can be one of the leading Analysis and Consultancy firm from the country. A shorter description in the company is going to complement the story. 3. one particular Background and Good SRG Bangladesh Limited The Survey Study Group of Bangladesh [SRGB] was initiated in October 1987 as a Supervision and Professional Consulting house. Its professional integrity and service quality rapidly obtained a lasting standing for providing result-oriented consultancy services. Subsequently, activities were diversified to supply development agency, continuing specialist development programs, data processing , examination and function management companies.

Since the early on 90s, SRGB ventured in providing Qualitative and Quantitative Research Services. Since then SRGB has efficiently conducted a huge selection of studies which range from broad centered sectoral research to micro level case studies intended for domestic and international clientele. SRGB’s research are accomplished under the command of very competent and experienced associates who are well acknowledged authorities in their particular fields, properly drawn from SRGB’s panel with the consent and total determination.

Logistically, SRGB is more than well pre-loaded with all required and state-of-the-art office establishments including pcs, printers, photocopier, scanner, constant power electrical generator, etc . A team of highly skilled staff remains dedicated to perform survey exploration activities. Moreover, SRGB maintains a countrywide -panel of more than 800 male and female Field Investigators, who are recruited locally resulting in substantive cost efficiency. Moreover, neighborhood investigators ensure operational efficiency and accuracy in collecting relevant data.

In terms of organizational philosophy, to stay updated together with the rapid changes in the global survey research circumstance and to enjoy the hard-earned experience of developed economies, SRGB is still in frequent touch which has a number of overseas firms involved in research and consulting. These types of close groups have proved mutually worthwhile and SRGB maintain an open-end policy in acquiring further more overseas tactical alliances. Furthermore, SRGB’s consultants are well applied in searching objectively with the challenges a business or perhaps an input faces and developing appropriate, workable and cost effective alternatives.

SRGB’s part as a consultancy house should be to provide experienced, independent, functional and sensible decisions. With the truest relationship spirit, SRGB works “alongside” with the clientele instead of operating “for” all of them. SRGB’s procedure is based on hard-earned experience, instead of on book solutions. The hard-core professionalism and reliability, undaunted integrity and stubborn excellence of service of SRGB have got duly attained high level of customer satisfaction and reliability.

The overall range of companies from SRGB is shipped through three distinct working divisions: [pic]Centre for Study , Managing Consulting [pic]Center for Continuous Professional Advancement [pic]Centre intended for Data Digesting , Examination All three zones have both intellectual and logistical resource-base that is unrivaled in the country. All the centres is highly professional, unequalled in efficient efficiency and strategically arranged to provide ample scope intended for future expandability and persistent enhancement of service top quality.

The Hub for Research , Management Consulting focuses on providing consolidated business supervision and advancement research alternatives, while the Center for Continuous Professional Development offers wide range of skill advancement programs for practicing and prospective organization professionals to enhance their experience and practical capability. Finally, the Hub for Data Processing , Analysis provide a spectrum of digitization companies, which covers almost every document change process including data, textual content, PDF, illustrator and XML/SGML conversion services.. 2 Organization Graph and or chart The organization can be headed by the CEO or President. It has an organogram which is thin but centralized. Here a diagram of the organization graph has been shown over the following page. [pic] 3. a few Services Offered The services offered are modern and useful. They are as follows: ¢ Social , Environmental Exploration ¢ Business Communication Service ¢ Auto Research ¢ Agricultural Exploration ¢ Business to Business Research ¢ HR Managing Service ¢ Media Analysis ¢ Puzzle Shopping ¢ Qualitative Study ¢ Quantitative Research ¢ Retail Analyze Healthcare Study ¢ Salesforce Effectiveness Practice Among the readily available services right here we only highlight the qualitative and quantitative study. 3. four Qualitative Research SRGB provides a specialist qualitative research department. This split forms a core part of the overall organization. This section has a crew with an event base of over 12-15 years. Keeping in mind the need to generate different points of views in understanding individual behavior, this kind of team has become selected from diverse skills such as psychology, sociology, anthropology, marketing, economics and so on.

The qualitative section also has its own specialized discipline structure that handles almost all aspects of the field functions. No fieldwork is sub-contracted. In addition to our own group of remarkably experienced and motivated experts, the qualitative division attracts into the experience of foreign consultants in the fields of qualitative analysis and interaction. This allows all of us access to global perspective too. The qualitative division features handled numerous studies comprising categories since diverse while FMCG items, financial products, durables, automobiles, press, telecommunication and so forth.

It has considerable experience in handling the following types of research studies: ¢ Usage and attitude research ¢ Company equity research ¢ Segmentation studies ¢ Positioning exploration ¢ Communication development and evaluation ¢ Packaging analysis studies ¢ New product creation studies The ability pool also contains studies among a wide variety of concentrate on groups ranging from housewives, main wage earners, children, teens, young adults, several socio-economic groupings including wealthy individuals, professional groups just like corporate, certain professions, etc .

The qualitative research department boasts of having a large number of specific techniques such as: ¢ Turmoil Groups ¢ Peer Relationships ¢ Triads ¢ Combined Interviews ¢ Slice of life ¢ Semiotics ¢ Extended imagination groups ¢ Hybrid Methods ¢ Benefit Inhibitor organizations ¢ Thematic Apperception Assessments ¢ Brain Mapping ¢ Value Equation ¢ Community views ¢ Bring your Homework and so forth 3. 5 Quantitative Study

The quantitative research division is a specialised research having a combined connection with over 18 years in handling quantitative research in many of areas , just like FMCGs, personal grooming goods, automobiles, durables, telecom, THIS media, pharmaceutical products, smokes, retail, financial products and internet research. The team, of over 15 quantitative researchers is adept at managing all areas of the research right from problem classification, to the evaluation and data interpretation, to providing implementable solutions to the clients demands.

The use of a variety of equipment and tactics, such as multivariate techniques gives value helping provide meaningful insights towards the client. A team of experienced programmers ensure a simple and effective data summarization and meaning, which assure a faster turnaround moment for the project. At any point of your time, there are 800+ investigators for collecting info and they are spread across the country.

Good quality in info collection is ensured through a systemized and stringent info collection procedure-training sessions, mock calls, initial interviews, back-checks by the organization staff make certain that data collected adheres to the quality specifications laid straight down by the firm. Specialized clubs of authorities in various domains with specific knowledge of a global market add value to the project. We have consultants having a global connection with at least 20 years in the following areas. Customer satisfaction ¢ Mystery purchasing ¢ Merchandise testing ¢ Retailing sector ¢ Modeling and info mining ¢ Insurance sector ¢ Bank sector several. 6 The latest Projects There was twelve regular projects during internship from the author. Most notable three were bigger and more important. Mcdougal worked in several jobs of 4 projects, task number 5, 5, six and 7. Table 1: Recent Projects by SRGB |Sl Number Project Brand |Client |Period of Analyze | |1 |Monitoring and Evaluation Talking to: |CPTU, IMED |June 2009 to | | |Public Procurement Reform Project”II |Ministry of Planning |June 2013 | | |(PPRP-II) [A World Bank funded Project] |Govt. f Bangladesh |[Ongoing Study] | |2 |Employee Preference Review for |British America Smoking cigarettes (through Participate |June to July 2009 | | |Bangladesh |HR, Pakistan) |[Ongoing Study] | |3 |Monitoring and Evaluation of Cross Border Interaction ” Southern Asia|AED, USA |April to | | |(Multi-country research involving Bangladesh, Nepal , India) |[USAID financed |June 2009 | | | |AI. COMM Project] |[Ongoing Study] | |4 |Global Opinion Election on Social, Economic and Political Problems 2009, |Princeton Survey Exploration Associates |April to | | |Project Green, Influx 9 |International (PSRAI), Buenos aires, USA |June 2009 | | | | |[Ongoing Study] | |5 |Grameen Kalyan Clinics Needs Evaluation |Pfizer Inc. March to October 2009 | | | |USA |[Ongoing Study] | |6 |Market Analysis on Recognition and Approval of UK Qualifications in |British Council |January to | | |Bangladesh |Dhaka |July 2009 | | | | |[Ongoing Study] | |7 |Mystery Searching on Bank Products |HSBC Bangladesh |August 2008 to | | |and Solutions |Dhaka |December 2009 | | | |[Ongoing Study] | |8 |Social Effects Assessment |The World Financial institution |May 2008 to | | |For Bangladesh Train DPL Task |Dhaka, Bangladesh |June 2009 | | | | |[Ongoing Study] | |9 |Surrogate Value Research upon Fish, 2009 |Grunfeld, Desiderio, Lebowitz, |January to | | | |Silverman , Klestadt LLP |December 2009 | | | |USA |[Ongoing Study] | |10 |Mystery Shopping on Gresca Certified |Pearson VUE/AQ Solutions |January to | | |Examination Middle Performance |International, Singapore |December 2009 | | | | |[Ongoing Study] | |11 |Mystery Shopping upon GMAT Sign up , |Pearson VUE/AQ Services |January to | | |Scheduling Techniques |International, Singapore |December 2009 | | | | |[Ongoing Study] | |12 |Mystery Purchasing , CompTIA |Pearson VUE through |January to | | | |AQ Providers, Singapore |December 2009 | | | | |[Ongoing Study] | |13 |Police Perception Review in Chittagong, |US Charge |October 2008 to | | |Bandarban, Rangamati and Khagrachhari |Dhaka, Bangladesh |March 2009 | | |Districts | | | three or more. 7 Essential Clients SRGB has a many different category clients. They have been listed below: A: International Clientele ¢ Barullo, USA ¢ HSBC, Hong Kong ¢ Telenor, Norway ¢ Nokia, Hong Kong ¢ Microsoft company, USA Hewlett-Packard (HP) Asia Pacific Pte Ltd, Singapore ¢ ARD Inc, UNITED STATES ¢ BHP-Engineering, Australia ¢ BHP-Laysaght (SEA) Pte Limited, Singapore ¢ Nomura Analysis Institute, The japanese ¢ Intercontinental Executive Service Corps (IESC), USA ¢ Carana Firm, USA ¢ International Transact Centre (ITC), Switzerland ¢ SKF Distribution Asia Pte Ltd, Singapore ¢ ECI Telecom Inc, USA ¢ Dacom Company, Korea ¢ Korea Telecom, Korea ¢ Tata Stainlesss steel, India ¢ Bare Affiliates International, USA ¢ Bharat Starch Companies Ltd, India ¢ Tessival SPA, Italia ¢ G P Number of Companies, Asia ¢ Musician Worldwide, USA ¢ Abroad Projects Organization of Éxito (OPCV), Down under ¢ Carana Corporation, USA TOTAL VACKRA ELF, Portugal ¢ Princeton Survey Analysis Associates (PSRA), USA ¢ Tianjin Equipment Import Foreign trade Group, China ¢ Quantum Market Research, India ¢ BAIGlobal Inc (A Market Facts Company), UNITED STATES ¢ Pew Research Middle, USA ¢ Mitsubishi Organization, Singapore ¢ Kuraray Specialties Pte Ltd, Singapore ¢ Thai Wah Public Co. Ltd, Thailand ¢ Écart Research, Singapore ¢ Tashi Group of Firms, Bhutan ¢ Kalasha Fleece Industry (Pvt) Ltd, Nepal ¢ Ecotech Pty Ltd, Australia ¢ Habib Lender Ltd, Pakistan ¢ Asia Market Cleverness (Malaysia) Sdn. Bhd, Malaysia ¢ Syngenta, Hong Kong ¢ Arthur M. Little, Singapore/Malaysia ¢ Sungwon Corporation, Korea Kong Mother Engineering Company Ltd, Taiwan ¢ Fullway Enterprises Co Ltd, Taiwan ¢ Pursuit International, UK ¢ Veraz Telecom, UNITED STATES ¢ Canadian High Commission, Dhaka ¢ Rhone Poulence Asia Pacific Pte Limited, Australia ¢ China Assets Ltd, Hk ¢ BlueScope Steel, Sydney ¢ Foreign Business Cordons, Inc. (IBL), USA ¢ WorldFish Center, Malaysia ¢ Redma Consultants Ltd, Canada ¢ Acorn Marketing and Study Consultants, Hk ¢ Synovate, Hong Kong ¢ Cairn Strength Bangladesh ¢ AQ Companies International, Singapore ¢ Gain access to Markets International (AMI) Associates, Inc, UNITED STATES ¢ Columbia University, UNITED STATES B: Intercontinental Development Agencies/NGOs Clients ¢ The World Financial institution United Nations Development Program (UNDP) ¢ Un Environment Plan (UNEP) ¢ UNICEF Bangladesh ¢ Cookware Development Lender (ADB) ¢ International Finance Corporation (IFC) ¢ Commonwealth Secretariat, UK ¢ Canadian International Expansion Agency (CIDA) ¢ Swedish International Development Agency (SIDA) ¢ Us Agency Intended for International Expansion (USAID) ¢ Ministry of Economy, Control , Market (METI), The japanese ¢ Asia International Co-operation Agency (JICA) ¢ Intercontinental Jute Firm (IJO) ¢ CARE Bangladesh ¢ SouthAsia Enterprise Advancement Facility (SEDF) ¢ Swisscontact-Katalyst ¢ Globe Vision of Bangladesh ¢ JOBS [A USAID Project] ¢ OXFAM Bangladesh Matter Bangladesh ¢ German Technical Cooperation (GTZ), Bangladesh ¢ DFID Bangladesh C: Household Clients ¢ Unilever Bangladesh ¢ Uk America Tobacco ¢ Syngenta (Bangladesh) Ltd ¢ Marketing campaign Company (SMC) ¢ Olympic Industries ¢ Bengal Band of Industries ¢ A K Khan Group ¢ Bashundhara Group of Companies ¢ Mutual Group ¢ Baraka Group ¢ SQ Group ¢ Rangs Consumer electronics Ltd ¢ Alfa Tobacco Group ¢ Micro Companies Development Assistance Society (MIDAS) ¢ Sea Resources Group (Rangs Group) ¢ Particularidad Kalyan Sangstha (SKS) ¢ M M Ispahani Ltd (Ispahani Group) ¢ Givenchy Group ¢ Grameen Financial institution ¢ Alfa Tobacco Group ¢ Toka Ink (BD) Ltd (A Bangladesh Japan Joint Venture) BASIC Bank Ltd ¢ Grameen Uddog ¢ Holycrescent Hospital Limited ¢ McDonald Bangladesh Ltd ¢ Grameen Shamogree ¢ Tripti Sectors ¢ Ministry of Overall health , Friends and family Welfare, Govt of Bangladesh ¢ Ministry of Jute, Govt of Bangladesh ¢ Industrial Creation Leasing Company of Bangladesh Ltd (IDLC) ¢ Brothers Group ¢ Syngenta ¢ Giant Group ¢ Bells Corporation ¢ Anlima Group ¢ Grameen Telecom ¢ Grameen Cellphone ¢ Pacific cycles Telecom Ltd (City Cell) ¢ Bangladesh Telegraph , Telephone Board (BTTB) ¢ Department of Environment, Govt of Bangladesh ¢ Ministry of Environment, Govt of Bangladesh ¢ Modern Erection, Dhaka ¢ BRAC Financial institution Bangladesh 3. 8 Crucial Person of SRG Bangladesh Limited

Meters Saidul Haq, MBA, CMC (Australia), FCIM (UK), FIMC, is the Creator President of SRG Bangladesh Limited [SRGB]. He is an entrepreneurship/business development expert. He did his MASTER OF BUSINESS ADMINISTATION from Institute of Organization Administration, School of Dhaka in its fourteenth batch. He has unparallel combination of multivariate qualifications and achievements. Some are highlighted beneath: ¢ CMC (Certified Managing Consultant) via Institute of Management Consultants, Australia ¢ FCIM (Fellow Member) of The Chartered Start of Marketing, UK , the most notable marketing professionals’ organization on the planet. ¢ More than twenty(20) years experience in Management Consulting and Market/Social Study (qualitative and quantitative) ¢ Conducted numerous research and consulting tasks as Job Director/Team Leader ¢ Prepared and carried out hundreds of schooling programs, workshop, seminar, specialized ¢ business presentation on numerous management and business promo issues. ¢ Extensive encounter in operate , organization development, marketing promotions, investment and joint venture match-making. ¢ Considerable experience in private sector and SME enterprises advancement, entrepreneurship advancement. ¢ Nationwide Consultant, International Trade Hub, WTO/UNCTAD, Geneva ¢ Retainer-like consultant/adviser of about a dozen leading business properties in Bangladesh Experience with a large number of international companies including World Bank, ADB, International Labor Organization (ILO), USAID, CIDA, UNDP, UNIDO, UNICEF, UNEP, SDC, commonwealth Secretariat, and so forth ¢ Performed for about five years as the Consultant/National Monitor pertaining to Industrial Product Program, Canadian International Creation Agency (CIDA) and Canadian High Commission payment, Dhaka. ¢ Registered Consultant of Oriental Development Financial institution (ADB), The earth Bank, Commonwealth Secretariat, International Labor Corporation (ILO), UNICEF, etc . ¢ Served because Member of the Advisory Panel of GERIAP, United Nations Environment Program (UNEP), Regional Office for Asia and the Pacific, Bangkok, Thailand. Founder Director of the Commence of Management Consultants Bangladesh [IMCB], the ¢ national community forum for the consultants of Bangladesh. ¢ Trustee with the International Council of Supervision Consulting Institutes [ICMCI], the pinnacle body in the consulting acadamies worldwide. ¢ ICMCI rep to ECOSOC, United Nations (UN) for Geneva/Vienna and Asia-Pacific region. ¢ Immediate earlier National Consultant for Bangladesh and Member of European Contemporary society for Opinion and Researching the market [ESOMAR]. ¢ Person in the American Marketing Association [AMA] ¢ Widely visited person and visited a lot more than hundred countries/cities of the world. 4. 0 Jobs Performed During Internship

As the work performed during this period was particularly glamorous and evenly thrilling, authentic is that this internship period exposed the author to experiences which may have significantly improved the notion of marketing analysis and administration related issues towards a much more real and global all natural model. 5. 1 Obligations and Tasks The internship program was started on 23rd March, 2009. The internship was to last to get twelve (12) weeks to three (3) months and as a result my personal internship came to an end on fourteenth June, 2009. In somewhat more cement terms, SRGB provides the region and the universe with timely, scientifically reliable, policy-relevant research answers for decision-making and action planning for development.

Although with SRGB, it was involved in a range of different tasks and smaller explorations that substantially helped learning of the ways of marketing exploration. The central themes about which most of the works for SRGB was organized can be presented right here. 4. two Completion of the Assignments Almost all of the assignments taken care of were long lasting projects that had already been started. Some were at the start phase and a few were inside their final stages. Some of them are also a type of constant research with several ocean. The several research studies which were been participated are referred to here. some. 2 . one particular Awareness and acceptance of UK Degree It was a continuous project.

Choice made feeling to continue performing what the remaining team was doing (taking interviews of different types and writing individuals down). This required all interns coming from IBA to take interviews of different people. At the very beginning difficult job of taking face to face interviews was assigned. Some visits into a private university (BRAC University for this author) and a multinational (Novartis Bangladesh Limited) helped the task done. Then a qualitative portion commenced. A 7 day time tour to Chittagong was performed to take the KII of a number of Deans and office heads. The tour was successful with nice for you to learn interview and connection skills. However , a 5 day tour to Rajshahi, the land of heat and mango.

It absolutely was also a extremely successful head to with purchasing of huge experiences. Finally different top administration personnels by different agencies and schools like School of Dhaka, International Islamic University Chittagong Dhaka Grounds, Square, Grameenphone, Dhaka Financial institution, BMET, UGC etc . were interviewed. some. 2 . a couple of Assessment of Grameen Kalyan Clinics This is a new project altogether. The preparation and translating of questionnaires were taking place. Difficult job to do most effective translation to Bangla of the English language questionnaires had been done properly. 4. 2 . 3 Global Opinion Vote on Interpersonal, Economic and Political Issues 2009, Project Green, Wave 9

This really is a regular project taken by SRGB every year. The writer participated within a three day time internal training session to see the way the field planners trained and assigned their very own jobs. It is just a survey that takes place throughout Bangladesh. Real life way of survey was discovered here. 5. 2 . 5 Mystery Searching on Banking Products and Services It was completed for HSBC Bank. The writer visited GEC and Agrabad branch in Chittagong where he observed the client care quality of the twigs and wrote a report with assigning items. 4. 3 Benefits of the Program Benefit from the internships programme was more than what was expected in several ways:???

Having a rare possibility to use the know-how and skills that had been obtained back on the institute to supply critical actual research technique information.??? Career-wise, the internships programme certainly enriched my personal curriculum vitae (CV). Also, having gotten an opportunity to interact with most staff, it gave an insight on how to shape the career to a research task in the near future.??? The internship programme gave me the opportunity not only to work together with SRGB but also a chance to learn through the research experts and consultants.??? Working with persons from different parts of the world was a unusual chance that you can’t quickly get from some other organization in Kenya. Therefore to me this is another opportunity to make friends and promote ideas.???

To summarize, the internships at SRGB was a fulfilling experience and provided with some new perspectives that was not came across during research back with the institute. 5. 0 Critical Assessment from the Methodology with the Project “Awareness and Approval of UK Qualifications in Bangladesh This is the main concentrate of the this report. Methodology is among the most important part of any study. Literally technique is the method by which the data happen to be collected pertaining to the research project. Methodologycan end up being defined as:? “the analysis with the principles of methods, guidelines, and postulates employed by a discipline”? “the systematic research of strategies that are, may be, or have recently been applied within a discipline”or? “a particular method or group of procedures. inches

Selection of strategy mainly depends upon what objective in the research, but also in real life the aim comes with different facets and measurements unlike natural independent analysis. Here it will probably be shown the particular methodology in this project was, probable errors both in creating and performing of the methodology and finally the justification for this. 5. one particular Background of the study This study was taken pertaining to British Authorities, the United Kingdom’s cultural relation’s corporation. Here several important parts of the research will probably be shown. These kinds of will help us understand the requirements and the goal of this examine. 5. 1 . 1 Meaning of the Business Problem

The business was defined as ” “Although UK qualifications will be popular and growing, acknowledgement and acceptance by employers, government and higher education suppliers is varying. We need to be able to: 1 . Recognize where recognition and acceptance are poor but crucial 2 . Identify new groups for expansion 3. Review our merchandise portfolio in order that it meets marketplace requirements. a few. 1 . two Research Objectives ¢ To find out the current standard of awareness and acceptance of UK qualifications (school levels and professional) among the leading Bangladeshi private and open public sector organisations and the higher education institutions (both public and private). ¢ To identify the key reasons for the variable numbers of awareness and acceptance. Assess the impact with the growth of the private sector and the extended policy of privatizing of state work assets by government. To be able to achieve this we might require study to be carried out with: 1 . Top rated 6 public universities. installment payments on your Top 5 non-public universities. 3. Professional organizations 4. Govt 5. Personal sector Advised areas of exploration: ¢ Which foreign qualifications are regarded ¢ Which foreign requirements are acknowledged ¢ Besides subject expertise what abilities are essential and just how are they at present assessed ¢ Reasons for acceptance/non-acceptance ¢ Volume of students by English moderate schools obtaining places- for private colleges (plus which in turn ones) in public schools and abroad. Profile of students following professional/vocational exams ” school medium attended (English/Bangla), reason for doing this somewhat university course. 5. a couple of Methodology Following turning the theory into a analysis question and reviewing any necessary literature, the method of research has to be considered. The methodology chosen should be the one that will be the most beneficial to collect the info needed to answer the research problem or to evaluation the speculation. Research studies can be either quantitative or qualitative, although it is achievable to use the two approaches inside the same study and this continues to be used in this project in UK skills. The choice of exploration design must be appropriate towards the subject under investigation (Patton, 1987).

So that it should be researched that whether a research in education seriously admits the chance of blending two strategies. 5. 2 . 1 Criticism on Variety and Setup of Quantitative Study In quantitative study the data gathered takes the proper execution of measurements or is important which can be statistically analysed. The process of quantitative study follows standard procedures, strategies, forms of analysis and credit reporting the benefits of the study undertaken. This kind of standardisation maximises objectivity. Quantitative methods works extremely well for comparison of subgroups and analysis is mostly conducted through statistics. The process is based on connotations derived from numbers and the desired info is numerical and standardised data.

Quantitative strategies use numbers and statistics. General collection is as uses: 1 . Observe/present questionnaire/ask questions with set answers 2 . Tabulate three or more. Summarise info 4. Evaluate data your five. Draw results Quantitative exploration designs will be characterised by assumption that human actions can be the result of what might be termed “social facts”, which may be investigated by simply methodologies that utilise “the deductive reasoning of the all-natural sciences” (Horna, 1994, s. 121). Quantitative investigations seek out “distinguishing characteristics, elemental properties and scientific boundaries” (p. 121) and tend to evaluate “how much”, or “how often” (Nau, 1995).

They are appropriate to examine the behavioural component, such as attendance at class. So , it can be found that quantitative methodologies carry out have advantages for getting appropriate for educational research such as this project on UK qualifications. These might be summarised as follows: ¢ Quantitative methodologies are appropriate to assess overt conduct. ¢ Also, they are strong in measuring descriptive aspects, such as the composition with the students. ¢ Quantitative strategies allow comparability and replication. ¢ Dependability and validity may be identified more objectively than qualitative techniques. These types of strengths yet , are not the sole prerogative of quantitative designs.

Indeed, most of the arguments for the use of quantitative exploration, especially in a great academic environment where assets are limited, have pragmatic origins with regards to allowing large scale data collection and examination at sensible cost and effort, as well as rendering statistical “proof”. So this problem of large range data collection could also be demonstrated unwise through this situation. So this shows a bad opinion about picking out quantitative technique for this study. A further weakness of quantitative approaches lies in their tendencies to take a “snapshot” of your situation, that is certainly to measure variables by a specific moment in time. Acceptance of UK could possibly be affected by eventual changes, like the current picture of the country, or perhaps the quality of opposition (such USA, Australia), which simply cannot always be identified within a single quantitative examine.

According to Colon, Taylor, and Willis (2000) qualitative research emphasizes “participant observation whereas quantitative methods depend on the “research instrument whereby measurements happen to be made (p. 2). Weiler (2001) brings that if teachers wish “deeper understandings of their learners and their learning,  they’re not going to be able to accomplish this through quantitative research, they may need to be “intimately involved in the act (p. 415). Qualitative research would provide this kind of opportunity. Since Labuschagne (2003) says, “qualitative data give depth and detail through direct quote and careful description of situations, occasions, interactions and observed behaviours (p. 1) or what Jones (1997) describes while “empathetic understanding (p. 3). Winter (2000) concurs that while “quantitative esearch limits by itself to what may be measured or quantified,  qualitative study “attempts to ‘pick in the pieces’ from the unquantifiable, personal, in depth, descriptive and social aspects of the world (p. 8). So now it looks like your decision for this job should be even more inclined toward qualitative way. 5. installment payments on your 2 Critique on Selection and Setup of Qualitative Study (KII and IDI) Qualitative research offers insights and understandings of participants, which is inaccessible, out of stock by quantitative research, yet is more than simply nonnumerical exploration. It should study the subject in their natural surroundings and to collect naturally occurring, non-biased info. It describes in terms, rather than numbers, the qualities of the subject through statement.

Methods of qualitative research contain structured and unstructured selection interviews, group interviews and emphasis groups. Qualitative methods can highlight essential themes or perhaps patterns rising in the job, are used to understand and manage data and used to develop and check hypotheses. Qualitative methods use descriptions and categories. Basic sequence here is as follows: 1 . Observe/ask concerns with open-ended answers 2 . Record what is said and/or done several. Interpret 4. Return to observe/ask more questions 5. (recurring cycles of 2-4 iteration) 6. Theorising 7. Attract conclusions Qualitative research models are associated with interpretative strategies, from the informants’ emic point of view, rather than etically measuring under the radar, observable behaviour.

Qualitative methodologies are strong in those areas that have been identified as potential weaknesses in the quantitative strategy, e. g. the use of selection interviews and observations to provide a deep, rather than broad, set of know-how about a particular trend, and the appropriateness to investigate cognitive and efficient aspects of students. This depth allows the researcher to accomplish “Verstehen”, or empathetic “understanding”. The concept of Erkennen is the basis for a evaluate of quantitative research designs, and their empiricist emphasis. The argument employed is that quantitative methods evaluate human behavior “from outside”, without getting at the meanings that individuals share with their measurable behaviour.

If perhaps, as many experts have suggested, behavior of students consists of psychological, and sociological proportions, then the emphasis should rather be upon gaining a knowledge of how the subjects themselves perspective their own particular situations. A qualitative analysis design permits these understandings to be investigated from the informant’s point of view. And so the choice of qualitative research is very appropriate here. Both KII and IDI seem ideal. The only problem that could be noticeable is the range of qualitative interviews for this particular study, it can be about around 200, which is practically most difficult to make possible with efficiency. Again accumulating such a higher number of interview results to make a summary is usually so difficult.

Nevertheless answer could be found on the real-world practice to fulfill customer requirements. 5. installment payments on your 3 Criticism on FGD By concentrate group talks, we refer to a group of 4-12 people brought together to participate in the discussion of an area of interest. Trained moderators run the discussions, and records are constructed of the course of the discussion posts. Focus teams, of course , can be a popular (some even believe too popular) method in marketing study (Nancarrow, Vir, , Barker, 2005), but they have had a role in significant social technology research because the seminal function of 3rd there’s r. K. Merton and S. Lazarsfeld (Hollander, 2004, Morgan, 1988). In the past decades, they may have established their job in sociology and marketing and sales communications research.

Lately, they have as well become increasingly popular in applied fields just like nursing exploration, urban and community research, development research, and educational exploration (e. g., Barbour , Kitzinger, 2001, Gibbs, 1997). A distinctive characteristic of concentrate groups is that they create analysis data simply by generating sociable interaction. This is done by putting together a group of members to discuss a particular topic and after that observe how the ensuing discussion advances (Boddy, 2005). The root assumption is the fact meaning is created in social interaction (e. g., Wilkinson, 2001). Arranged and focused group talks provide a framework for members to articulate the meaning with their experiences and elaborate on these questions collective sensemaking process.

Of course , focus groupings are also used to obtain individual views, it is typical to instruct discussants that the target is to not reach consensus, but to check out the different viewpoints that come up. The method is popular in marketing research because it is a fast and easy method to gain loads of perspectives on a novel or perhaps relatively unexplored topic (Threlfall, 1999). By simply observing, documenting, and examining the connection in the group, researchers could also gain an awareness of how the participants strategy the topic and what kind of language each uses to shape the issues. Discussion also permits participants to pose questions to each other and also to redefine their own views because the discussion advances. The result of FGD depends at times largely for the skill with the moderator, the variable factor.

In this research on consciousness and acceptance of UK qualifications it might suffer to this problem as a result of time and price range constraints. 5. 2 . 5 A Mixed-Methodology Approach to the analysis Although the usage of a single strategy has been advocated by a range of authors, many of the supporting fights are extremely pragmatic, just like time constraints, the need to limit the scope of a research, and the problems of posting the studies (Creswell, 1994). Here in this kind of study, just time limitation is the aspect which could have been considered for the single technique approach. Denzin and Lincoln (1994) publish that “objective reality can never be captured” (p. 2).

To imagine even with binocular vision anybody can “have” all the details, or even “know” what is authentic is a harmful positivistic situation. The rub between the two methodologies comes when we examine the assumptions behind each one. These are clearly spelled out in detail by simply Denzin and Lincoln (1994, pp. 4-6) and can be summarized as follows. The differences between quantitative and qualitative research is the first is usually positivist, restricting, unable to capture the subjects’ perspective, abstract, and based upon flat information. Qualitative exploration, the experts claim, is commonly unscientific and based on slipshod methodologies. Is actually proponents claim that it offers a

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